Are cultural projects made in teams better then artworks made by individuals? I think so.. But what would happen if we’d renounce individual authors completely? The current understanding of creativity underlines that all cultural products are built upon each others and their interpretation emphasise intertextuality. Despite this consensus, middle class art audiences still have an appetite for singular cultural products made by skilled individuals.
- Symphonies are written by individual composers. Pop-songs are made by teams.
- Art objects are made by individual artists. Happenings are made together with artists and the audience.
- Books are written by individual authors. Movies are written by teams of and filmed by crews.
- Crafts are made by individual craftspeople. Industrial objects are made by people working in factories.
Should we renounce your individuality in an effort to advance collaborative decision making or does the renunciation of individuality result into fascism? Is this why so many artist strive to develop our sense of individualism.